I, like many people these days, used to be into the monotonous and addictive swiping of Candy Crush. The seemingly endless amount of levels made the game seem like a never ending bejeweled on hardmode max. I don’t know why I was even sucked into the game, the sheer stupidness of the whole art style and pathetic attempt at a story to engage you is just sad. That’s not even mentioning the brutal difficulty curve that goes from mind-numbingly easy to rage inducing, hair pulling hard. It’s all just a clever ploy for nothing more than your wallet. They make levels easy enough to pull you in thinking it’s just simple swiping to pass the time and then suddenly make a level so difficult you’ve used all your special candies, moves, and lives in a mere 5 minutes. All you want to do is beat the damn level, you’re so close but you need a couple more moves… you think. Well why not buy them? No I’ll try again from the start… nope, you’re out of lives, why not buy some? Hell no, well I hope I’m not the only one to say that.
To many games these days are completed and then have various aspects removed just to have them dangled in front of you with dollar signs. The only reason why is money… your money. You constantly hear the stories of kids gone overboard with micro transactions on their parent’s credit cards. Still there are people that regularly buy these useless perks that are even more meaningless than a piece of furniture in PlayStation home. At least you keep those, but here you’re paying for expendable bytes of code over and over again. That being said it works and Candy Crush makes over $900,000 a day says thinkgaming.com so they are pretty well off. Well King doesn’t think so.
For some reason King believes they need to protect the royal candy mint and I say that literally because they just got a trademark approved for the word “Candy” in video games and clothing. Ridiculous, I think someone at the U.S. Patent and Trademark Office is smoking something or just plain stupid. Also fuck you King for even coming up with the idea, your baby isn’t in any danger, but for some reason they think it is. They’ve already started attacking other mobile games one being Ben Hsu’s All Candy Casino Slots and at a glance it doesn’t even have the slightest resemblance to Candy Crush in anyway. Other reports have said that they could even have an effect on brands such as Skullcandy, Candy Clothing, Sugar Candy and more, but wait they’re not stopping there. They just got one of the most stupid trademarks ever, why not get another? It has yet to be passed but that hasn’t stopped them from going after The Banner Saga for the use of Saga, probably one of the most commonly used words in the video game industry in titles.
All of it is outright ridiculous so that’s why I say I “used” to play Candy Crush. Upon hearing this I promptly removed all versions from my facebook and phone. I’ve never supported them with my wallet but fuck me if they’ll have any more of my time as well. I just hope other people follow suit and make them lose their fan base. Let’s leave them kicking themselves in the ass for being such money grubbing whores.
Also thanks to screwattack here is a list of real games that use the word saga.
Romancing SaGa 2
Romancing SaGa 3
SaGa Frontier 2
God of War Saga Collection
Lego Star Wars: The Complete Saga
Sorcery Saga: Curse of the Great Curry God
Shin Megami Tensei: Digital Devil Saga
Vampire Saga: Welcome to Hell Lock
Legaia 2: Duel Saga
Shin Megami Tensei: Digital Devil Saga 2
Panzer Dragoon Saga
Crimson Gem Saga
Marble Saga Kororinpa
King of Fighters Collection: The Orochi Saga Mario & Luigi Superstar Saga
Wing Commander Kilrathi Saga
Vanguard Saga of Heroes The Granstream Saga
Baldur’s Gate Original Saga with Tales of the Sword Coast